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Official ISBN: 978-81-685077-1-5
Economics / ManagementAcademic Choice
PRINCIPLES OF MICROECONOMICS FOR BUSINESS AND MANAGEMENT
Authors: Dr. Aruna Kumar Dash
Published: May 18, 2026
ISBN978-81-685077-1-5
Pages277 Pages
Paperback₹599
Digital PDF₹299
About This Textbook
This textbook provides a comprehensive and structured introduction to the core principles of microeconomics tailored for business and management. It covers demand and supply analysis, consumer behavior, production theory, market structures, factor pricing, and real-world managerial decision making.
Principles of Microeconomics for Business and Management by Dr. Aruna Kumar Dash is a core university textbook for MBA, BBA, and Commerce students covering microeconomic principles and managerial economics.
Table of Contents
- Chapter 1: Introduction to Microeconomics & Managerial Decision Making
- Chapter 2: Demand, Supply & Market Equilibrium
- Chapter 3: Consumer Behavior & Utility Theory
- Chapter 4: Production Analysis & Cost Functions
- Chapter 5: Market Structures - Perfect Competition, Monopoly & Oligopoly
- Chapter 6: Factor Pricing & Strategic Pricing Models
Academic Subjects:
#Microeconomics#Microeconomics book#Principles of Microeconomics textbook#Microeconomics for Business and Management#MBA Microeconomics book#Dr Aruna Kumar Dash microeconomics#978-81-685077-1-5#MBA Managerial Economics textbook India
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